Was ist der neue Vertrag für die Bundesliga in den USA?

Die USA Network und Fandango haben die Übertragungsrechte für die Bundesliga in den USA für jährlich 20 Millionen Dollar erworben.

Wer hat den neuen Vertrag für die Bundesliga bestätigt?

Der Vertrag wurde von Versant, der Firma, die die Rechte erworben hat, und Andrew Marchand von The Athletic berichtet.

Warum wurde der Vertrag jetzt abgeschlossen?

Der Vertrag wurde als erster großer Schritt zur Übertragung von Fußballspielen in Nordamerika nach der WM 2026 abgeschlossen.

Welche Änderungen bringt der neue Vertrag mit sich?

Der neue Vertrag bringt eine geringere jährliche Einnahme von 20 Millionen Dollar im Vergleich zu den vorherigen 30 Millionen Dollar, aber es wird erwartet, dass die Bundesliga ein größeres Publikum erreicht.

Wie viele Spiele werden auf dem USA Network und Fandango gezeigt?

Das USA Network wird mindestens 30 Spiele zeigen, während die restlichen Spiele kostenlos auf Fandango verfügbar sein werden.

What happened in this story?

USA Network und Fandango sichern sich die Rechte an der Bundesliga in summarizes the main development covered in this report.

Who confirmed this news?

See the source attribution in the article for where this report was first published or corroborated.

USA Network and Fandango secured the rights to the

USA Network and Fandango secure the rights to the Bundesliga in

According to News.

Background

The Bundesliga is home to top teams such as Bayern Munich and Borussia Dortmund, who regularly have USMNT players in their ranks. These broadcast rights could also boost the careers of American players in the league and increase interest in their performances both in the United States and internationally.

Why this is important

The broadcast of Bundesliga games on USA Network and Fandango is a significant step towards increasing the visibility of German soccer in the United States, especially in the lead-up to the 2026 World Cup. This new agreement could help increase interest in the league and the USMNT stars playing in it, which is crucial for the development of soccer in North America.

Key findings

USA Network and Fandango secure the rights to the Bundesliga in.
The Bundesliga has concluded a new broadcast agreement for the USA.
USA Network, Fandango secure Bundesliga rights in U.S. for $20 million annually - Yahoo Sports.

In a first major step towards broadcasting football games in North America after the 2026 World Cup, the Versant company has apparently acquired the rights to broadcast Bundesliga games in the USA. The German Bundesliga, home to top European teams like Bayern Munich and Borussia Dortmund as well as numerous U.S. internationals, will receive a total of $100 million over the next five years from the new deal, The Athletic's Andrew Marchand reports. The games will be split between USA Network and Fandango, an online platform primarily known for publishing movie information and selling movie tickets. Over the past six years, Bundesliga games have been broadcast primarily on ESPN+ in the US, with only a limited number of games also shown on ESPN channels. The old contract earned the league $30 million annually. Although revenue has decreased slightly due to the move to Versant, the Bundesliga is expected to reach a larger audience as the USA Network will show at least 30 games and the remaining games will be available to watch for free on Fandango. “The main headline for us is that we are expanding our accessibility in the U.S. while delivering strong financial results,” Robin Austermann, an executive at Bundesliga Americas, told Sports Business Journal.

For Versant, the deal represents an expansion of USA Network's growing portfolio of live sports, which already includes college sports, golf and the WNBA, as well as international soccer with the English Premier League. The most interesting element of the partnership, however, is the launch of Fandango as a platform for broadcasting live sports. The more than 250 Bundesliga games that are not shown on the USA Network will be broadcast on Fandango, thus leaving the ESPN+ paywall. Media companies and sports leagues are increasingly looking to digital platforms like Fandango that can act as broadcast platforms for live sports. Versant had reportedly been eyeing broadcasting live sports on Fandango since it spun off from Comcast earlier this year. Comcast bought Fandango in 2007 for $200 million with plans to turn it into a video-on-demand service. Overall, however, the Bundesliga has fallen by about 33 percent as a result of this deal, indicating a difficult market for foreign soccer leagues, even if the 2026 World Cup in North America has achieved record ratings in North America. Broadcast rights for the English Premier League will also soon come on the market, as NBC Universal's $450 million-a-year contract for the Premier League expires after the 2027-28 season.

What happens next

In the coming years, the Bundesliga is expected to reach a larger audience through the new partnership with Versant. Viewers can look forward to at least 30 games on USA Network, while the remaining games will be available for free on Fandango, significantly increasing the league's accessibility in the United States.

Frequently asked questions

What is the new contract for the Bundesliga in the USA?

The USA Network and Fandango have acquired the broadcasting rights for the Bundesliga in the USA for $20 million annually.

Who confirmed the new contract for the Bundesliga?

The deal was reported by Versant, the company that acquired the rights, and Andrew Marchand of The Athletic.

Why was the contract concluded now?

The deal was signed as the first major step towards broadcasting football matches in North America after the 2026 World Cup.

What changes does the new contract bring with it?

The new contract brings a lower annual revenue of $20 million compared to the previous $30 million, but the Bundesliga is expected to provide a larger Pu audience reached.